Unless you’ve gone off the grid, you have heard and seen, “Go mobile to get the millennials!” You’ve probably also asked yourself, “Who are these millennials and why should I care anyway?” If you’ve bought into the stereotypes that this generation is just a group of lazy job hoppers addicted to
Mobile advertising and marketing is increasingly becoming the battle cry for businesses looking to advertise in the digital space. If you’re planning a marketing strategy, you know the options are practically endless. While print isn’t dead, mobile advertising is definitely on the rise.
Regardless of whether you have a digital advertising campaign on your tourism website or not, you do have a listing. That alone is a digital advertisement you have as part of your membership or simply because your business is part of the landscape. If you’ve decided to supplement your online